We’re often asked why we’re not a vegetarian or vegan society.
Whilst we respect those who choose a vegetarian or vegan lifestyle and the personal commitment it takes, we take the view that we must campaign for the highest possible standards of animal welfare in all areas.
We understand that the majority of the general public do eat animal products and, therefore, one of our aims is to raise awareness of how farm animals are reared, transported and slaughtered and the welfare issues of farm animals.
As more and more people become aware of these issues, we hope that they will be able to make better-informed decisions about the food they choose.
We always encourage people to choose ‘higher welfare’ products such as our Freedom Food labelled food, which is an assurance that the rearing, transportation and slaughter of the animal involved in producing the food have been inspected to our strict welfare standards.
The farm animal welfare standards are designed to ensure that all animals are reared according to the requirements and have everything they need for a good quality of life.
Help us improve the lives of farm animals!
By working with the government, consumers, retailers, farmers, stock-keepers and other key organisations we’ve achieved a lot for farm animals. But there’s still so much do!
Whatever you choose to eat, you can help to improve the welfare of farm animals by supporting our farm animal campaigns and the work of Freedom Food.
Join our campaign network and help us spread the word about the issues surrounding the welfare of farmed animals today.