Young people in schools

Inspiring kindness to animals in the classroom

We've been inspiring kindness to animals through our education work with teachers and youth justice professionals for decades. But now, with the rise of social media, animals and young people facing new challenges.

Through Generation Kind we're ramping up our efforts to inspire kindness in the classroom - helping to shape a kinder future for animals.

Compassionate Class

Our Compassionate Class programme uses video and interactive content to help inspire kindness to animals in pupils aged 7 -11.

Speakers in Schools

Talks in school assemblies can be an effective way of spreading the word about being kind to animals - and inspiring a future generation of compassionate animal advocates.

Teacher Training

Our Teacher Training sessions help teachers to educate primary school children about animals and their welfare needs.

The Great Debate

Getting young people to actively engage with animal welfare and think critically about issues concerning animals.

Disadvantaged young people

Helping children in care or from deprived backgrounds

Call for animal welfare in education

We want to see animal welfare taught in schools.

Young people at home

Activities to help children engage with wildlife

Educating a kinder generation

A set of ambitious, innovative projects to encourage the values of kindness and compassion towards all animals.