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Online media

Branch website factsheet

Are you thinking of creating a website for your branch? Or want to improve your existing one? Click on the Branch website factsheet (PDF 1353KB) for more advice on setting up a website and how to get the most from it. 

Social media guidelines 

Website ©Photolibrary/Andrew Forsyth

The social media guidelines are to aid anyone communicating on an issue relating to the RSPCA, via any social media platform, in particular:

  • Official online spokespeople for the national RSPCA who are authorised to respond on behalf of the RSPCA.
  • Staff and volunteers participating in social media in their personal time.

The Social media guidelines for branches & establishments (PDF 186KB) are to help manage their social media presence. It contains information on how best to set up, monitor and moderate a social media presence as well as information on how to deal with common concerns and issues.

A full version is also available by clicking on Social media guidelines full version (PDF 255KB). 

Setting up a Facebook page with Pagemodo

Get the most from your Facebook page by using Pagemodo. Pagemodo is free and allows you to create a more user friendly Facebook page, using templates and links to encourage visitors to be more involved. The Pagemodo factsheet (PDF 2623KB) will help you create your Facebook welcome page.

Online tips factsheets

The online tips factsheets are packed with information to help you with your online presence.

For information on Catchat - a free rehoming page on the Catchat website, easy fundraising, twitter buttons to use on websites, and eBay for charity have a look at the Online tips factsheet 1 (PDF 144KB).

Read Online tips factsheet 2 (PDF 108KB) to shorten your URL for use in twitter, Google alerts - to inform you when your chosen topic is mentioned online, bigger twitter, twazzup, and facebook statistics.

And there are even more tips too on the Online tips factsheet 3 (PDF 207KB) including Google+, Crowdbooster, counting activities on facebook, and building community tips on twitter.

Are you a tweeter?

Find out how to set up Twitter for your branch with this new Twitter manual (PDF 661KB). It explains terms used such as tweeting, hashtags, direct messages and more. It also has advice on how to build your twitter community.