Aurora World Limited

Aurora hold the RSPCA license for a range of soft toys.  There are six categories: RSPCA farm animals, RSPCA puppies, RSPCA pets, RSPCA woodland, RSPCA wild animals and RSPCA ponies.  A key feature of the presentation of the animals is an RSPCA tag explaining how the RSPCA helps animals and how the public can aid its work.

 

The range is on sale in a wide range of independent and high street outlets including gift, book and toy shops as well as garden centres and pet shops, and is also for sale through various online partners.

 

Cathy Snow RSPCA licensing manager says: “The Aurora range is not only appealing, cuddly and beautifully designed but actively promotes RSPCA values and underlines our commitment to all animals with sales helping to boost funding of essential RSPCA work.”

 

Maja Arnold, from Aurora, adds “We are thrilled to be working with one of this country’s most respected and loved charities and are excited by our delightful and educational range of animal plush.”