Welfare or exploitation?

In this lesson, the students examine different types of media and identify organisations that promote animal welfare or exploit animals by causing them unnecessary suffering or distress. The lesson Animal imagery in the media should ideally follow this lesson.

Curriculum objectives

Pupils should learn:

• to consider the effectiveness of different types of media for different audiences.

Learning outcomes

At the end of this lesson:

• most pupils: demonstrate knowledge of how significant the media's role is in putting across different views
• some pupils have not made so much progress and: research the coverage of stories in different media, discussing it and describing how it differs
• some pupils have progressed further and: are able to explain why the same story may be presented in very different ways by different media.